Fashion Store Design
Fashion Store Design
The retail category which has taken the biggest hit in the last decade or so, and the one that has needed to adapt to the changing market the most. From riding the e-comm shopping boom to surviving the influx of international mega brands, fashion businesses have had to rise to the challenge to compete and survive. As always the physical store remains critical in the shopping process and customer engagement relies heavily on contact and personal service. We’ve had the pleasure of working with many established fashion brands including Gazman, JD Sports, Lorna Jane and Wittner, with some of our all time highlights and favourites being the ‘Gold’ and ‘ Mad Hatter’ store concepts for Peter Alexander, the ‘Vertical Garden’ concept for Wittner, and of course designs for Adidas and Topshop.
Reebok unleashes a retail first in Australia with it’s new concept store opening in Melbourne. Our team embarked on a journey to redefine the retail experience, fusing innovation, functionality, and aesthetics into a seamless whole.
Gazman Hawksburn, a refined design with the focus on providing comfort and balance to enhance the shopping experience. The transformation for the brand has been key to re-position it in the market place.
Gazman’s new store concept is a more refined design and focuses on providing comfort and balance to enhance the shopping experience. The transformation for the brand has been key to re-position it in the market place.
Perri Cutten’s new ‘flagship store’ design in Hyde Park Adelaide is anchored around it’s brand promise, focusing on ‘timeless appeal’, ‘classic styling’, ‘magnificent materials’ and ‘superb shapes’.
Blazer needed a fresh direction and retail strategy to appeal to the a new target market as well as to realign the product range with the brand
CABLE Melbourne’s new concept store creates an elevated experience for the customer, where product speaks for itself, in a beautifully designed, converted warehouse.
Lorna Jane’s new concept store design, dubbed 'Shop the Look', focuses on displaying product in styled outfits and stories, the way they’re shown on their website and social media.
A fresh new look for this coastal home wares and fashion store in Ocean Grove, Victoria, making it a destination for locals and visitors a like.
Lovisa was created out of a need for on-trend fashion jewellery at ready-to-wear prices. A fashion-forward jewellery brand that caters to every woman, with 150 new styles being delivered to stores each week.
Hitting the ground running with it’s first Australian store in Melbourne Central, we are currently assisting the brand to translate their retail concept in the Australian market.
It’s a joy working with passionate retailers to realise their store goals. So many design moments in this concept with a beautiful subtle pastel palette, and textural details.
We were thrilled to be involved with re-positioning the Jay Jays brand, synonymous for fast fashion at easy on the pocket prices. This new store concept was launched in the brand's heartland, Fountaingate shopping centre.
It was our challenge to not only translate the brand into a dedicated retail space but to also expand on these ideas to create a retail environment that was “interesting, individual and playful”.
Glue, a brand synonymous with youth culture receives a shopfront makeover. We worked with Glue to refine an existing store concept for improved internal flow and conversion to sale.
We we excited to work with the infamous Melissa, the much adored women's shoe brand from Brazil and the leading producer of PVC footwear in the world collaborating with world class fashion and industrial designers.
Windsor Smith is an Iconic Australian Footwear Brand. Established in 1946, as a Melbourne-based family-owned business, it quickly expanded to become Australia’s No.1 brand of men’s fashion ….
Recognizing a big gap in the Australian fashion market for teenagers the Pavement brand injected a much needed clothing range for style conscious boys and girls 8-18 years old.
Wittner has gone from one Melbourne retail store to over 100 doors Australia & New Zealand wide. A family business dedicated to designing high quality fashion footwear, and maintaining it’s reputation as a market leader.
Armed with a clear vision and an understanding of how NZ women like to dress, Deborah Caldwell launched STORM in 2005, from her home in Auckland. Inspired by novelty fabrics….
Peter Alexander is Australia's leading sleepwear designer brand. When the brand broke into the Australian retail market in 2004 we were thrilled to design his first stand alone store …
Sportscraft, founded in 1914, is one of Australia's most trusted fashion and lifestyle brands renowned for outstanding quality and consistent fit. Today, Sportscraft provides inspiration…
The ‘MAD HATTER’ store concept brings to life the playful and crazy nature of Alice in Wonderland, with over sized lights, tables and furniture hanging upside down from the ceiling….
Taylor Made is a leading global golf equipment, apparel and accessories brand, and we had the pleasure to design their first concept store in Australia as well as various sub-brands.
Just in time for summer and hopefully some hot sunny weather, the Swimwear Galore Brand have opened up another store
Equip is one of the largest fast fashion accessories brands with over 130 stores across Australia and NZ. Operating in such a competitive market for over 10 years the brand was in need of a re-position.
After successfully delivering the Topshop Topman stores in Australia, Studio Ginger were invited to deliver the brand's first New Zealand store in Auckland earlier this year. We caught up with the team to find out more:
One of this most famous and recognizable sports brands on the planet, we were engaged to document stores for the local market based on global design standards.
Dangerfield is a Melbourne born and bred label, infusing guys and dolls in Australia and abroad with an edgy Rock n Roll style!
The British fashion retailer made their Australian debut, opening their first store at Jam Factory on Chapel Street, South Yarra in Melbourne.
We loved working with SAKS, an established women’s fashion brand in Melbourne to evolve their store concept and provide the brand with a new look and feel.